Founder and CEO of NakhreWaali
NakhreWaali is a D2C handcrafted eco-conscious fashion brand that merges India's rich cultural heritage with modern aesthetics.
Founded in 2017, it is present in 11 countries and boasts a community of 100,000+ customers.
Disrupting through design and innovative revival of textiles, the artisan-led India story of the brand provides employment to 100+ women artisans from various regions of the country.
With a focus on human symbolism and a life-centric approach, the brand has received recognition from the Academy Awards (Oscars), Vogue Italia, The Economic Times, Elle Czech Republic, Cosmopolitan India, Business Insider, Hindustan Times, and has been adorned by Bollywood's elite.
Gursakhi is a TedX speaker and guest faculty at Domus Academy, Milan, and London College of Fashion. She has been acknowledged as one of the key sustainable fashion brand founders by Vagabomb, Grazia India, YourStory. She was awarded the Inkpot Achiever's Award by Akhilesh Mishra and Shashi Tharoor for her contribution in promoting textiles beyond India. Gursakhi is also incubated as one of the three designers for Project Aatman by the Ministry of Culture, GOI, to showcase her work at the Galleries of Red Fort, New Delhi.
Harnessing experiential currency for transformative brand influence, Gursakhi has collaborated on successful campaigns with PeeSafe, HP, VIVO, Google, H&M, Cred, and other women-led enterprises, telling impactful brand stories.
With a community of 50k+ across social media platforms, Gursakhi demonstrates thought leadership and has built her strong "Category of One." She is passionate about exploring the interrelationship between psychology, sustainable fashion, and its impact on design economics.
Gursakhi is also a performing artist and musician, having performed thrice at Rashtrapati Bhawan for Hon. Abdul Kalam, Sonia Gandhi, Narendra Modi, Manmohan Singh, Pranab Mukherjee. She received a full-time scholarship to study music at Trinity College, London. Gursakhi has also been honored with the prestigious Rafi Award by Padmani Kolhapure, Lata Mangeshkar, and Lakshi Kaant Pyaar Lal ji. Additionally, she was the runner-up in Sa Re Ga Ma Pa, Little Champs.